The poster will feature colors named after objects and experiences one can find in Orlando.
A limited edition, individually numbered poster celebrating "the zeal, quirk, promise, and diversity of our City Beautiful" will be released September 20th (4 days after Orlando Flea!) from Prismatic, the company behind the complete reimagining of the Downtown Information Center and the potential shop-ification of the City of Orlando's website.
The poster will be called Orlantone (Instagram | Website), a play on the Pantone Matching System (PMS) used to create Pantone Guides. These guides define colors by giving each one a number. They're used by graphic designers, printers, paint manufacturers and more to use and match colors.
The poster will feature colors named after objects and experiences one can find in Orlando. According to the website, "Each color has been carefully chosen to represent the vibrant array of pop culture and localphile gems that help tell the story of Orlando."
So far the colors shared publicly include Orlando Magic Blue called "Pure Blue," a tribute to the very successful blog Bungalower called "Bungalower Blue," that blue-green color of the plastic humps that adorn the fountain (which The Daily City got to go inside of!), the color of that thing locals despise but tourists flock here for: the sun, and our favorite, the grey of the faded white swan boats of Lake Eola.
Prismatic is asking locals to share their favorite Orlantones through social media.