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  • Mark Baratelli, Editor

Complete ReThinking of Downtown Information Center Debuts

The Downtown Information Center at 201 S. Orange Ave went through a complete transformation and its new name, Discover Downtown, is the smallest of the changes it’s been given.


A new 30ft high mural by artist Boy Kong, which took two weeks to complete, a new shop full of locally made products and gifts, and a new coloring book wall all make for a totally new experience for guests.


The gift shop includes products from several local brands including R. Nichols, Swan City, and Orlando Shirts. Small stuffed swans are also for sale with proceeds going towards the caring of the actual Lake Eola swans. Like the illustration of downtown Orlando on the giant coloring wall? You can buy a take home version in the gift shop.


Behind the shop is an event space and offices. The offices are occupied by Downtown Orlando Partnership and the Church Street Main Street District.


The space will soon receive collateral racks - one for monthly local magazines and another for official City of Orlando and Downtown Development Board documents.


The space was designed by Prismatic, with input from the City of Orlando.


Discover Downtown is currently is soft opening mode. Hours are Monday thru Friday 10am-5pm. The grand opening will take place towards the end of June.



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mark@thedailycity.com

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