Food Truck Bazaar

The Daily City Orlando Food Truck Bazaar

Click on the city names below to see which trucks are scheduled there.

Watch this video to see what we do:

New Truck Application:
Click below if your a food truck owner wishing to be Bazaar-Approved:

Mark Baratelli, Owner

About the Owner: Mark Baratelli created the nation's first touring food truck event for which he was inducted into Orlando Sentinel's prestigious Culinary Hall of Fame and named one of Orlando Business Journal's 40 Under 40. Baratelli also brought Orlando its first Pop up Shop, its first Pop Up Dinner, its first Parking Space Takeover and its first Monthly UHaul Art Show. He introduced his Orlando readers to street food during his monthly Taco Truck Taste Tests, created the 5th Annual Orlando Cardboard Art Festival, brought an urban Night Market to the 'burbs, created the Audience Choice Awards for the Orlando Fringe Festival and started Meeting of the Orlando MindsOrlando Improv FestivalOrlando Panel Series and the Orlando Indie Media Meetup.

Competence: We’ve executed over 800 events in the 6 years. We schedule over 120 events per year in 10 cities using 39 trucks. This is our full-time job. We are NOT a truck owner doing this so our truck has a place to sell food. We are NOT an event company adding food truck events to their portfolio. We know what an event should look like, how it should be running, which trucks to work with, what trucks should and should not be doing and how guests should be acting.

How We Choose and Keep Food Trucks: We have a collection of 39 food trucks we hand-select to present in our partner cities and at our events. We conduct menu evaluations. Most trucks don’t pass even that small inspection. If they do pass that, the truck conducts a taste test with a ten-person sample group made up of people from different ages sexes, nationalities and levels of food knowledge. Once trucks are in, we watch them for customer, food or interpersonal problems and remove the ones that don't live up to our expectations.

Maintaining high standards: Our job is to improve the public’s perception of food trucks, so we push for high standards of cleanliness, customer service and interpersonal behavior. We email DBPR regularly and ask for truck inspections when we see they’ve not been inspected for around 6 months. We have a dress code: no tank tops, bra straps showing, flip flops, smoking. We address trucks with behavior, cleanliness and food problems. We encourage positive thoughts and actions and discourage negativity and gossip.

Rule Enforcement: Our Event Managers pay attention to lines, truck worker behavior and the cleanliness of the inside and outside of each truck and report back his findings each month to Mark Baratelli. He will also email each truck and alert them to problems.

Community Partners:
  1. Arts - Brevard Symphony Orchestra, Dr Phillips Performing Arts Center, See Art Orlando , King Center for the Performing Arts, Osceola Arts Festival , Orlando Fringe Festival, Daytona Beach Film Festival, City Arts Factory, Light up Viera , Orlando Philharmonic, Orlando Repertory Theater, Orlando Shakespeare Theatre, Space Coast Arts Festival , Holocaust Memorial Center
  2. Education - University of Central Florida, Stetson University, Valencia College, Full Sail University, Osceola School District, Timber Creek High School, DeVry Technical Institute, Howard Middle School
  3. City/State/County - State of Florida Transportation, SunRail, Winter Park Public Library, Audubon Park Garden District - Main Street, Ivanhoe Village – Main Street
  4. Companies - Catepillar , Kolter Homes, GameStop, Orlando Magic, Richard Petty Driving Experience, Visit Orlando, Walt Disney World
  5. Special Events - Boys + Girls Clubs of America Teen Conference, City of Titusville’s Let it Snow parade, City of Orlando’s Annual Treelighting Ceremony, Deland Dog Parade, Lakefront Park Grand Opening by City of Kissimmee, Meade Botanical Gardens Great Duck Derby, Rocky Water Brewfest, Scooters for Hooters, Makerfaire, Valencia College West Spring Convocation, Valencia College West - New York Times Author Talk, Virginia Drive Live - Ivanhoe Village Main Street, City of Casselberry Latin Jazz + Art Festival, Juvenile Arthritis Conference

These entities Invited Us to Take Over Their Monthly Events:
  1. Town of Windermere
  2. Town of Celebration
  3. City of Lake Mary 
  4. City of St Cloud
  5. Neighborhood: Independence 
  6. Neighborhood: Orchard Hills 

We created these events from scratch:
  1. Orlando’s oldest food truck event we hold at Fashion Square Mall
  2. City of Casselberry
  3. City of Debary
  4. City of Deland Parks & Rec
  5. City of Kissimmee
  6. City of Longwood
  7. City of Melbourne
  8. City of Mount Dora
  9. City of New Smyrna Beach
  10. City of Orange City
  11. City of Rockledge
  12. City of Sanford
  13. City of Titusville 
  14. Lake Nona
  15. Avalon Park
  16. Valencia College
  17. Brevard County Parks and Rec
  18. Oviedo Mall
  19. Oviedo Lowes
  20. Hunters Creek 
  21. I-Drive (Area) World Bowling Center

Social Media Stats for The Daily City's Food Truck Bazaar
  1. 61,936 Facebook fans 
  2. 2,617 E-Newsletter subscribers with a 21.3% open rate 
  3. 7,467 Twitter followers 
  4. 5,661 Instagram followers

History: In 2009,'s Mark Baratelli created Taco Truck Taste Test, a monthly food truck meet-up and Mobile Art Show, a monthly art show in a moving van. In 2010, he wrote about Hell's Kitchen Food Truck Bazaar and suggested someone bring the idea to Orlando. No one did. In January 2011, someone suggested we do an event like the ones in Miami. Mark did it on March 29, 2011: Orlando's first food truck event. Later that year, he had the idea to take the event on the road, which no one in the country had ever done.